Sunrun, the leader in residential solar, knew it needed a new website to better reflect their category leadership and communicate their slightly irreverent attitude. So we reworked the entire site, creating a visually interesting and playful design along with fun copy infused with their signature tone.
Next up was T-shirt slogans, which are like tag lines – tough to get across a strong message in few words while still keeping the tone of the brand. We created multiple lines that did just that for Sunrun. Then, working with Sunrun’s talented in-house designer, turned them into limited-edition t-shirts and graphics for social media.